
Classic family tour of Morocco
Perfectly designed for families and travellers of all ages to enjoy, this 10-day guided trip across Morocco will take you to the thriving souks of Marrakech, through the desert and mountain valleys, and into the home of a Berber family for a truly authentic experience of local culture. Explore the UNESCO-recognised coastal town of Essaouira, and discover the natural beauty of Morocco on a visit to the tumbling Cascades d'Ouzoud waterfalls - epic and magical outdoor experiences await.
Services
Included:
- Nine nights accommodation in double or twin rooms in four-star hotels
- Daily breakfast & three dinners
- Airport transfer on arrival & departure days
- Private transfers in an air-conditioned car with driver, fuel & toll fees
- English-speaking guide throughout the tour
- All road taxes
Excluded:
- International flights
- Travel insurance
- Visa fees
- Any meals & drinks not mentioned in the itinerary
- Any activities not mentioned in the itinerary
- Sightseeing admission fees
- Personal expenses
- Tips & gratuities
Optional:
- Single supplement ($135 USD)
- Additional night (from $75 USD)
Itinerary at a Glance
Marrakech
Welcome to Marrakech
Marrakech
Deep-dive into the magic of Marrakech
Marrakech - Demnat - Imelghas
Journey to the heart of the High Atlas
Imelghas - Tabant - Imelghas
Soak up village life in the High Atlas
Imelghas
Experience traditional Berber life
Imelghas - Azilal - Marrakech
Witness mighty waterfalls
Marrakech - Essaouira
Journey to Essaouira
Essaouira
At leisure on the coast
Essaouira - Marrakech
Return to Marrakech
Marrakech
Farewell, Morocco!
Detailed Itinerary
Marrakech
Day 1: Welcome to Marrakech
Welcome to Marrakech! From the international airport, you will be transferred to your hotel for check-in and some time to settle down.
Then, head on out to explore your surroundings with an excursion to Jemaa El Fnaa Square - the heart of Marrakech, near the Koutoubia Mosque. Lively at all times of the day, it really becomes exciting at night, with food stalls, jugglers, musicians, and people vying for space to attract the crowds. After some time exploring, sit down on a cafe terrace to enjoy a drink and watch the activity in the square.
Marrakech
Day 2: Deep-dive into the magic of Marrakech
This morning, you will enjoy a private guided tour of the old medina in Marrakech, spanning old palaces, souks, hidden gardens, and ancient buildings. This square is a real entertainment hub which evolves throughout the day. At morning, onlookers will hear the sounds of snake-charmers, while at dusk, the square bustles with musicians, acrobats and storytellers. Take time to discover the wonderful souks and alleyways; visit the magic souk with its lotions and powders, or perhaps spend some time in the music or date and olive souks.
In the afternoon, you'll have time to explore further, perhaps strolling along the Boulevard Mohamed VI in the new town of Gueliz, or relaxing in one of the gardens and parks.

Marrakech - Demnat - Imelghas
Day 3: Journey to the heart of the High Atlas
Today, leave Marrakech behind as you hop on a private minibus transfer to the town of Demnat, via the foothills of the High Atlas Mountains. The journey is expected to take between four and five hours, but it is scenic and very special.
In Demnat, visit the caves of Imi n'Ifri before carrying onwards to the remote Aït Bouguemez (Happy Valley). This valley was only fairly recently discovered by the public in 2001. It is now known for its beautiful scenery and flora and fauna, which make it a great walking destination. Within it, you'll reach your accommodation in Imelghas and check-in to spend the rest of the day unwinding at leisure.
Imelghas - Tabant - Imelghas
Day 4: Soak up village life in the High Atlas
Today, take a mule ride and walk through the apple and almond orchards of the valley of Aït Bouguemez. The mountain views are truly breathtaking, and there's no better way to catch them than by mule and on foot.
Next, you'll make a trip to the village of Tabant. If you're visiting on a Sunday, explore the main souks and shopkeepers' tents, and soak up the sounds of haggling that fill the air. Carry on to Rabat to marvel at dinosaur prints, before returning to Imelghas for dinner and an overnight stay.
Imelghas
Day 5: Experience traditional Berber life
A very special excursion is on the cards today: you'll have the chance to visit a Berber family. Explore their house and perhaps help with the cooking, before sitting down to enjoy a meal with them. You'll get to partake in a range of traditional activities for a unique snapshot of life in these parts - whether you're gathering feed for the livestock, leading the cows out to the well, gathering the harvest (depending on the time of year), having a go at making a rug, or learning about felt-making with the women’s cooperative in the village.
Imelghas - Azilal - Marrakech
Day 6: Witness mighty waterfalls
Leaving Imelghas behind, travel down through the gorges and mountains to the town of Azilal, and then onwards to the Cascades d'Ouzoud waterfalls. The journey is expected to take around five hours, but will be well worth it as you come to marvel at this mighty natural attraction. Watch the waterfalls up-close and climb down to the bottom pool, perhaps spotting some resident Barbary macaques as you go.
From there, you'll transfer back to Marrakech for an overnight stay in a comfortable hotel, preparing for your onward trip to the coast the following morning.
Marrakech - Essaouira
Day 7: Journey to Essaouira
Transfer from Marrakech to coastal Essaouira, one of Morocco's most enchanting places with Berber, Portuguese and French roots. This old fortified city has been an important trading port throughout its history and still has a thriving fishing harbour: take a wander down to the seafront, and you'll be stunned by the dazzling mass of fishing boats, all painted a vibrant blue. Recline on golden sands, drift between craft shops on the blue cobbled streets, relax in a hammam, or try your hand at windsurfing and other water sports.
Essaouira enjoys a pleasant climate throughout the year and offers lots of cultural draws. You could discover wooden boat building activities in the harbour, join a traditional cooking class, or admire copious displays of products made from thuya wood and argan. The seafood here is to die for, too, so don't leave without giving it a try!

Essaouira
Day 8: At leisure on the coast
Enjoy a free day at leisure to discover Essaouira. Formerly a Portuguese town, and a designated UNESCO World Heritage Site since 2001, this windy seaside spot is perfect for pottering around, eating, and strolling along the beach. Wander through charming alleyways in the medina, walk the historic ramparts and fortifications built to defend Essaouira, or visit a traditional souk for an experience that overwhelms the senses. For an immersive and lesser-known experience, head to the town of Had Draa to witness the sale of livestock and fresh vegetables.
Essaouira - Marrakech
Day 9: Return to Marrakech
Hop on a private minibus transfer from Essaouira to Marrakech. Along the way, see the foothills of the High Atlas and watch the scenery change from the green scrub near the coast to the dry desert plains around Marrakech.
On arrival, you'll get to explore more of Marrakech at leisure. Meander the glorious souks and visit one of the beautiful mosques. Admire the Hispano-Moresque architecture of the Ben Youssef Medersa, or visit the Hivernage neighbourhood for its outdoor restaurants, cafes and boutique shops. For a dose of art and culture, pop into the Matisse Art Gallery to discover local artistic talent. For some well-needed respite from the city's hustle and bustle, find calm in the Jardin Majorelle - a beautiful garden that boasts over 300 species of plants.
Marrakech
Day 10: Farewell, Morocco!
It's time to say goodbye to Morocco. Check out of your accommodation and transfer to Marrakech Menara Airport, where your onward flight home awaits.